Made in Korea Trade Ltd

We specialize in beauty products and devices from South Korea.
South Korea, the No. 1 in the beauty industry, impresses with the high quality of its products, innovation and groundbreaking technology.

As the exclusive distributor of our brands, we are responsible for them in Switzerland and are the official contact person for all questions.

Furthermore, as the largest online shop for professional K-Beauty, we also supply medical practices, beauty salons, hairdressing salons, etc., and train them in our professional treatments / devices.

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Meet our Team

CEO - Made in Korea Trade GmbH

Seraina Guldimann

South Korea has always fascinated me. The innovation and quality of Korean products are undisputed.
I've had the dream of entering the wholesale trade and supplying customers with great products since my childhood.
However, I never had the courage to actually take that step.
Only when I reached a low point in my life did I decide, against all my doubts, to pursue my dream. Since then, this decision has filled every second of my life with joy and gratitude.

As an entrepreneur and certified beautician with over 14 years of professional experience, I know what matters when it comes to products, understand the needs of beauticians and do not only see things from a distributor's point of view.
The satisfaction of our customers is extremely important to me!

THANK YOU for the trust you place in us every day!

ALLROUNDER - Made in Korea Trade GmbH

NONA AEBY

We are delighted to welcome Nona Aeby to the team!
As an all-rounder, she supports us wherever we are currently in need.
With her extremely reliable work ethic and her loving nature, she is already a valuable asset to our team.
She will gradually become more and more involved in our processes and will take on more and more responsibility in the future.

Training Manager - Sens Cosmetics

Joëlle Strähl

Joëlle Strähl is the official training manager for the Basel region.
She is the owner of the Sens Kosmetik beauty salon in Bottmingen and has been working with our brands for over 2 years.

She trains beauticians in our treatments and, thanks to her experience, professionalism and patience, offers them absolute added value in every training session.