Discover what could be next.

Korea is constantly evolving – and that's precisely what makes K-Beauty so exciting.

As part of a special direct cooperation with Korea, we have a unique opportunity to bring a carefully selected collection of additional Korean beauty brands and products to Switzerland.

From innovative K-Beauty essentials and exciting niche brands to high-quality cosmeceuticals and professional products, there's a lot to discover here.

And this time, you get to decide.

Our pop-up store is not just another product collection.

We want to get to know, test, and evaluate new brands together with our community and our professional partners first.

Your feedback helps us decide which products and brands will become a permanent part of our range in the future.

And we can already reveal: Among the products are some real gems that impressed us from the very first introduction 💎

LIMITED STOCK

The pop-up store is intentionally exclusive and very limited.

Of many products, only a very limited number of units are available, and during the pop-up phase, no restock is guaranteed.

So, if something particularly interests you:

First come, first served.

DISCOVER. TEST. DECIDE WITH US.

Discover new K-Beauty, perhaps find your next favorite brand – and be sure to tell us which products should stay 🇰🇷✨